Search filters
Switch each filter on or off and drag them into the order visitors see on the search page.
1Keyword box
2Category
3Price range
4Minimum rating
5Sort dropdown
What is it?
Your own comparison site
A multilingual WordPress price comparison theme with ranking tables, affiliate tools and product-feed import built in, with no collection of third-party plugins. Import the demo products and the price tables are already comparing.
Make money
Earn on every click-out
Every product links out through your affiliate links, which are cloaked and click-tracked automatically, so you earn commission when visitors buy.
On top, sell featured, top-row and sponsored placements from the admin and keep 100%, with no marketplace taking a cut.
Price Comparison Tables
Show products side by side with live prices from multiple merchants, ranked so the best deal is always obvious.
- Ranked, sortable tables
- Live prices per merchant
- “Best for” badges
Affiliate Link Manager
Every merchant link carries your affiliate code so each comparison earns commission. Links are cloaked and click-tracked automatically.
- Auto-cloaked affiliate links
- Per-product click tracking
- No third-party marketplace cut
Datafeedr, CSV & XML Import
Import huge product feeds automatically via the built-in Datafeedr plugin integration, or upload a CSV/XML file, and prices stay current.
- Datafeedr plugin integration
- CSV & XML feed upload
- Prices refresh automatically
Elementor-Ready Comparison Templates
Elementor-friendly: Easily customize and design your pages using the free Elementor plugin.
Comparison tables, product grids and deal strips are Elementor blocks, so you build each page visually from parts.
View Live Demo150+ Pre-Built Comparison Blocks
Build comparison websites faster with our Elementor block system. Pick, drag and drop pre-designed blocks into place.
Explore Our ThemesStores & Store Pages
Every merchant gets its own dedicated store page with SEO-friendly descriptions, helping users compare by store as well as product.
- Dedicated SEO store pages
- Store ratings & product counts
- Browse by merchant
Advanced Ajax Search & Filters
One of the most powerful search systems on the market. Ajax search with advanced custom filters helps visitors find what they need instantly.
- Instant Ajax results
- Custom filter fields
- Search by spec, price & store
Featured & Sponsored Slots
Sell top placements and sponsored rows on top of organic rankings. Everything you need to monetise your comparison tables is built in.
- Featured & top-row upgrades
- Sponsored placements
- Homepage spotlight ads
Custom Spec Fields & Comparisons
Build rich spec tables with your own fields per category, then let visitors compare side by side on the specs they care about.
- Custom fields per category
- Side-by-side spec tables
- Pros, cons & best-for tags
Star Ratings & Editor Scores
Combine visitor star ratings with your own editor scores, so shoppers trust the ranking before they click through.
- Visitor star ratings
- Editor scores & reviews
- Moderate from the admin
Member Accounts & Saved Shortlists
Give members their own login to save comparisons and build shortlists, while you manage users and content from the admin area.
- Saved comparisons & shortlists
- Member login & accounts
- Manage from the admin
Pricing Tables, Upgrades & Memberships
Your website, your rules. Set up free or paid listings with optional featured, homepage and sponsored add-ons.
- Free & paid listing tiers
- Featured & homepage upgrades
- Recurring memberships
Responsive & Mobile-Friendly Design
Shoppers compare on the move, so ranked tables, search, filters and store pages all work perfectly on mobile.
- Works on any screen size
- Touch-friendly tables
- Mobile search & filters
21 ready-to-use designs
Browse all 21 designs One theme. Every kind of comparison site.
Choose a starting point for your comparison site. Make it yours in minutes.
Everything-store comparison
One search across every kind of product, with each shop's live price side by side.
Electronics & tech
Laptops, phones and audio, ranked by live price.
Fashion & clothing
Coats, trainers and designer pieces across hundreds of stores.
Snacks & drinks
Chocolate, snacks and fizzy drinks, priced every hour.
Fishing tackle
Rods, reels and bait from the UK's tackle shops, for carp, coarse and sea anglers.
Web hosting & software
Hosting plans and business software, compared on features, uptime and price.
Every design includes merchant prices, your affiliate links and search filters.
- Fully responsive designs
- No plugins required
- Easy to customise
Free guide
The Price Comparison Playbook
How to plan, build and grow a price comparison website that shoppers trust and retailers want to be on. 34 pages, from choosing a niche to your first 90 days.
The admin area
One admin area runs your entire comparison site.
Merchant feeds, search filters, product pages and member checks are all set from one dashboard instead of a stack of comparison plugins.
Open the admin demoMerchant feeds
Pull each shop's prices from AWIN, CJ, Rakuten or the shop's own feed, or type its offers in by hand.
AWINawin
CJcj
Rakutenrakuten
Direct merchant feeddirect
Manual entrymanual
One dashboard
New products, members and comments over 7, 30 or 90 days, a to-do list of anything waiting for you, and every other screen one click away.
Approval & expiry
Choose whether new products wait for your review, and what happens to a product when it expires.
Review pending products2 products are awaiting approval2
Yes, hold new FREE listings for review
Applies to every new submission.Set to draft, unlisted
Verified members
Ask members to confirm their email or phone before they can leave a review, or upload a photo ID for a Verified badge.
Email verification
Members confirm their email address by clicking a link we send them.
SMS verification
Members confirm their phone number with a 6-digit code.
Photo ID verification
Approved members get a Verified badge.
Site generator
Connect your own AI account, describe your comparison site, and the generator lays out the pages. Ask for changes in plain English or move the blocks yourself.
Works with your own AI account
AssistantAdd a row of today's best headphone deals under the hero.
Automatic emails
Every email the site sends is ready to go. Edit the wording of any of them, or switch one off.
Manage emailsAll 37 on
Welcome / Account createdSent to a member when they create an account
Order confirmationSent after a successful payment
Advert ending soonReminds an advertiser before their advert ends
Confirm subscription by double opt-inEmailed to confirm a newsletter signup
Social proof
Pop-ups and bars that show visitors what is happening on your comparison site, such as reviews, sign-ups and how many people are browsing right now.
Sign-upsNew members and newsletter subscribers
ReviewsStar ratings members leave
Live activityPeople browsing right now
Countdown timerA deadline offer or top bar
Announcement barA promotion pinned to the top
Inline social proofViewer and rating chips on product pages
New review: Aura NC-9005 stars · just now
SMS, sign-in & tracking
Text members, let them sign in with the accounts they already have, and see where your clicks come from.
SMS
Text alerts through Twilio, Vonage, MessageBird or Plivo, on your own account.
Social login
Sign in with Google, Facebook and other providers.
Analytics
Google Analytics and Matomo tracking on every page.
Redirection
Short web addresses of your own that point at pages on your site.
Everything, built in
No extra plugins to buy or configure
These are the plugins most comparison sites end up installing. With the Price Comparison theme they are already there, switched on from the admin area.
Elementor editing
By PremiumPress
Restyle product pages, headers and landing pages in the free Elementor page builder.
Needs: Free Elementor pluginElementor-ready
100+ comparison blocks
By PremiumPress
Best-deal rails, bestseller lists, category tiles and price-drop sign-ups.
Find it: Site GeneratorBuilt in
11 languages
By PremiumPress
English plus 10 language packs. Every label can be translated.
Switch on: Settings › LanguageBuilt in
Social login
By PremiumPress
Members sign in with Google, Facebook and other providers instead of a new password.
Switch on: Settings › Social loginBuilt in
Merchant feeds
By PremiumPress
Pull prices from AWIN, CJ, Rakuten or a shop's own CSV or XML feed.
Find it: Products › MerchantsBuilt in
Offer matching
By PremiumPress
Offers that could not be matched wait in a queue for you to assign to a product.
Find it: Products › Match queueBuilt in
Search & filters
By PremiumPress
Keyword, category, price and rating filters, in your order.
Switch on: Design › Search Page DesignBuilt in
Banner ads
By PremiumPress
Sell ad space and run your own banners across the site.
Switch on: Checkout › AdvertisingBuilt in
Reviews & ratings
By PremiumPress
Visitors rate and review products. You approve and reply.
Switch on: Users › CommentsBuilt in
Price Comparison Theme vs the alternatives
Looking for a price comparison plugin? You don't need one. This is a complete WordPress theme that does what a stack of affiliate plugins or a rented SaaS charges you for every year.
| Price Comparison Theme | ReHub | Affiliate plugins | |
|---|---|---|---|
| Price | $99 one-time | $59 + extras | $39–$249 / yr |
| Unlimited installs | Yes | 1 site | 1 site |
| AI site builder | Yes | — | — |
| Affiliate links & price fields | Built in | Yes | Varies |
| Renewal / monthly fees | None | Renewals | Renewals |
| 100% open source | Yes | Proprietary | Mixed |
| Works with Elementor (free) | Yes | Yes | Varies |
Step-by-step guide
How to build a price comparison website with WordPress
Six simple steps to your own price comparison website. Import product feeds, compare prices across shops, and earn a commission on every affiliate link. It all runs on WordPress, with no coding required.
- 1
Add the Price Comparison Theme
Add the Price Comparison Theme via Appearance → Themes and activate it. Comparison tables and feed imports are native to the theme.
- 2
Switch on updates with your licence
Your key switches on updates and support and is valid across every comparison site you own.
- 3
Import the demo comparison site
Importing the demo gives you a comparison site with sample products and merchants in place. It's a working reference to build on.
- 4
Add products and merchants
Add the products and merchants you want to compare, by hand or by importing product feeds.
- 5
Set up price feeds and affiliate links
Configure your price feeds and affiliate links so every comparison earns you commission.
- 6
Customise the design with Elementor
Compose your comparison pages from the 150+ Elementor blocks, like price tables, deal strips and category grids, and launch.
Questions
WordPress Price Comparison Theme FAQ
The questions we hear most before people buy. Still unsure? Our support team is happy to help.
How do I build a price comparison website with WordPress?
Install the WordPress Price Comparison Theme, import the demo and load your products, by hand or from merchant feeds. Price tables, retailer links and your affiliate tags are handled by the theme, so comparisons start earning without any coding.
Can I build a site like PriceRunner?
Yes. Product pages that line up prices from multiple retailers, category browsing and search are the theme's core, PriceRunner-style. Your affiliate commission is attached to every click-out.
Can I import product feeds to compare prices?
Yes. You can import product and merchant feeds so shoppers compare prices across retailers, with your affiliate links applied automatically.
Can I customise my price comparison website with Elementor?
Yes. Comparison tables, product grids and category pages are all built from 150+ Elementor blocks, edited visually in the free plugin.
Does the price comparison theme come with demo content?
Yes. One import recreates the demo site with sample products, merchants and comparison pages, so you can study a working comparison flow before wiring up real feeds.
Can I build a price comparison website without writing code?
Yes. Feeds, merchants, products and affiliate settings are managed in the admin area, and page design is Elementor drag-and-drop. Video tutorials walk through the setup.
Is the price comparison theme mobile responsive?
Yes. Shoppers compare prices mid-purchase on their phones, and the comparison tables, filters and product pages are built to stay readable at that size.
Can I use the WordPress Price Comparison Theme on more than one site I own?
Yes. Separate comparison sites per product vertical, such as tech, appliances or outdoor gear, can all live on the one User License. It permits unlimited installs on your own sites. The Developer License covers client work.
Can I download the price comparison theme for free?
No. Skip the nulled copies. A comparison site's earnings ride on its affiliate links, and pirated themes are notorious for silently swapping those for someone else's. The genuine theme is one purchase, with 6 months of support and a 14-day guarantee.
Can I get a refund if the price comparison theme isn't right for me?
Yes. You get a 14-day money-back guarantee, which is plenty to import the demo, connect a test feed and click through the affiliate flow before making the call.
Do I get free updates for the WordPress Price Comparison Theme?
Yes. Purchases include 6 months of updates and support to keep pace with WordPress releases. Extending beyond that is an optional $49 per 6 months.
Do I need any paid plugins to run a price comparison website?
No. Feed imports, price tables, affiliate link handling and payments are theme features, and the only plugins alongside them are free ones such as Elementor. Aside from hosting and a domain, the sole optional cost is support renewal after the first 6 months.
What customers say about the WordPress Price Comparison Theme
“Great and Easy to use, help a lot, thx!”
Tak Shing Szeto
“Excelent theme in present market it working like as I expected.thank you!!”
Naga Raju
“Nice Theme with cool functions.”
To Bi
“When I first started out with the idea of making a price comparison website I had so many different things to think about but PremiumPress helped me with setting up my website which made my life a lot easier. I'm not a computer genius and probably wouldn't have this fantastic website if it wasn't for PremiumPress. I would recommend them to anyone.”
Michael Kenyon
“well built themes, they load fast, code is clean and optimised for seo”
Alistair Kelsall
“I found the service really good although I did have to go watch some of the videos to understand some features. Support is really good.”
Dharmaraj Thapa
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Learn More →Build a comparison site that earns.
One-time $99 · unlimited installs · affiliate tools built in · AI builder · 14-day money-back guarantee.